With the right typeface, words can tell a visual story beyond their literal meaning. While it’s common for big brands to use a custom design, anyone can stand out by making a text-based business logo with the many free and…
Great logos are deceptively simple; so to the untrained eye, they seem easy to create. The perfectly balanced logo designs you see every day are the product of obsessive tweaking. Expert designers are so skilled at unifying shapes, colors, and…
Content marketing gets three times more leads than paid search advertising. It shows how important content marketing is to any business when it comes to generating traffic and getting qualified leads. But content marketing is more than just putting words on…
Rome wasn’t built in a day, and neither will the business franchise that you’re wanting to build. The one thing that every successful franchise centers itself around is a tremendous brand for its clientele. Without a brand that you can…
When you start designing a new logo, it suddenly feels like every great idea is already taken. You want your brand to stand out, but you don’t want a logo design that’s too overdone or hard to remember. Creating a…
It’s not easy to make your blog stand out. Did you know that there are nearly 32 million bloggers in the United States alone? With this much competition, finding success in the fashion scene seems impossible. The good news is that we…
You have the perfect recipes, the best cooking stories, and a ready-to-go site as your canvas. Then you notice something is missing. Your stories, photos, and recipes look fantastic, but there’s nothing really memorable that sets your site apart from the…
What comes to mind when you hear the words graphic design? From brochures and flyers to magazines and newspapers to social media campaigns and websites, graphic design is everywhere. And thanks to modern-day technology, almost anyone can become a graphic…
In a few short weeks, business owners around the country will take part in a local shopping frenzy. Here’s what you need to know to bring in sales and make it a success. What: Small Business Saturday is an annual event…
Trying to improve brand consistency? Looking for ways to create a great brand identity? When marketing and building a business or brand, it’s crucial that you have a clear, concise and consistent message. If you send too many conflicting signals to…