AI is getting all the hype, and large language models are getting smarter than ever. While it can be a useful tool for churning out basic content, we need to be able to tell the difference between human-written and AI writing.
Modern AI tools are great for businesses, web developers, and freelancers alike, but we all need to know how to detect AI-written content using simple and effective methods. AI content detection tools, such as Originality AI and GPTZero, are essential in this regard, and they can help determine whether something is human-written text or not.
These tools offer high accuracy in identifying AI-generated content, including detecting paraphrased plagiarism, making them invaluable in the era of AI-generated content.
This guide explores the art of identifying AI-generated content for beginners and pros. Whether you’re a blogger, marketer, student, or just curious, this breakdown will give you the knowledge to spot AI-generated content.
- Understanding AI-Generated Content
- Why You Need to Check for AI Content?
- What About Plagiarism Detection?
- Key Features of AI Written Content
- AI Content Detection Tools You Need to Know About
- Steps to Detect AI Written Content
- The Role of AI in Business Content
Understanding AI-Generated Content
AI content is text created by algorithms, specifically those based on machine learning and natural language processing (NLP). NLP algorithms are trained on millions of pieces of human written content to mimic the human writing process.
So, by utilizing these elements, companies like OpenAI and Google have created powerful platforms for generating unprecedented content.
These AI models like GPT-4o produce coherent and contextually relevant text; it’s hard to tell it’s not human-written.
This is good for content creation, customer support, and automation but raises questions about authenticity and originality, especially after having had access to this technology for some time. AI detectors are trained on large datasets of human and machine-written content to identify patterns and distinguish between human writing and pure AI content.
Why You Need to Check for AI Content?
AI content isn’t inherently bad, although its use in creating content to trick search engines is more prevalent nowadays. Aside from that, there are numerous reasons why you might need to identify AI-written content.
Here are a few:
- Academic integrity: In schools and universities, using AI-generated content without proper citation is considered plagiarism and is unacceptable.
- Spotting misinformation: AI can be used to create fake news articles and generally low-quality content. Identifying AI-written content helps you evaluate the source and credibility of information. Double-checking every source of information online is highly recommended, regardless of how good a website looks, especially if it has a top-notch web host or Website Builder who has their back.
- Branding and voice: Your brand has a unique voice. AI-generated content might not always capture that personal touch and can be way off the message you want to give.
What About Plagiarism Detection?
Plagiarism checker tools also became more popular with the rise of AI-generated content. Using an AI detection tool like Originality.ai or GPTZero can help identify inconsistencies and achieve the best results in detecting AI-generated content.
They already exist online for many reasons, most of which prevent students from copying others’ work without proper attribution.
- According to recent stats, 14.1% of Canadian students plagiarized without citing sources a few years ago.
- Of 30,000 students, 68% admitted to cheating on exams, 16.5% didn’t regret it.
- And Google received over 75 million DMCA-related copyright takedown requests in 2016.
There are a few plagiarism tools in the wild, including the one from Grammarly, Plagiarismdetector.net and many more.
Key Features of AI Written Content
AI-generated text often exhibits certain characteristics that can help identify it. We have gathered some below:
- Repetitive language: AI output will repeat phrases or structures within a piece because of the limitations of the training data.
- Predictable sentence structure: AI models use common sentence structures and lack complexity in human writing.
- No personal opinions (in non-news articles): AI content lacks the subjective nuances and personal touch of human writing.
- Certain words and phrases: Some AI tools use certain words or phrases more often than others, which can be a giveaway.
- Content doesn’t resonate much: Generally, AI-written content will stand out as being more generic without the writing magic most authors put into an article. You can have a good base with an AI-written article, but most of the time, you need to edit extensively to get a more interesting result that will speak to your audience.
Like AI in general, AI writing tools aren’t inherently bad, as we already mentioned. They can still help generate authentic and high-quality content if you give them the proper guidelines from the beginning.
The proper guidelines for writing content are those that comply with search engine guidelines and deliver value to real people.
AI Content Detection Tools You Need to Know About
Several AI detection tools and AI content detectors are available to help identify AI-generated text.
These tools analyze various elements of the text, such as sentence structure, word choice, and consistency. Here are some popular AI detection tools:
- QuillBot: A little AI content detector that goes up to 1,200 words for free. You can paste in text or upload a document.
- Copyleaks: The Copyleaks tool functions similarly. It scans ChatGPT and Gemini content and shows a mix of human and AI writing.
- Copyscape is mostly a plagiarism checker but it’s also useful for finding AI content. It scans the target page and gives you an alternative way to find plagiarized or AI content.
- Originality.ai is a dedicated and paid tool for detecting AI content and academic integrity. According to the site on Originality.ai, it’s for professional use only.
- GPTZero is an AI content detection tool that uses machine learning to distinguish humans from AI writing in ChatGPT, Google Gemini, LLaMa, and other AI models.
- SurferSEO’s AI Detector and Humanizer: This tool is part of SurferSEO’s suite of paid tools; however, some portions are free from the official website. Like most of the ones on this list, it supports only English, as it takes thousands of hours to train the model in a different language.
Steps to Detect AI Written Content
Now that you have a few online tools to compare and work with, we must share the logic behind detecting AI-written text you find online.
1. AI Detection Tools
Use AI detection tools to scan your text. They give you a percentage score of how likely the text is AI-generated. This is useful for content creators, educators, and businesses to verify content authenticity.
But there are a few more ways for people looking to detect AI-generated content themselves.
2. Check the Writing Style
Compare your suspected AI content with known human-written content. Look for inconsistencies in writing style, like tone changes. Human writers have a style that AI models can’t replicate perfectly. At least yet!
3. Repetitive Language
AI-generated articles will have repetitive patterns in language and structure. Look for repeated phrases and similar sentence lengths, which can be signs of AI writing.
Some of the most repeated words, according to our research, are:
- Delve into sth
- In today’s [adjective] world of
- Tapestry
- Woven
- Delve/Dive
4. Sentence Structure and Complexity
Human writing has complex sentence structures and varying lengths. AI content will stick to simpler, more predictable formats. An analysis of sentence complexity can give you clues about the text’s origin.
5. Content for Personal Opinions and Nuances
Human-generated content will have personal opinions, emotions, and nuances. AI models may have improved but still struggle to replicate these, so look for their presence or absence.
So now you have the tools and techniques to know where to edit. Some will humanize your content for you, but do it yourself.
My Content Still Shows as AI, Although I Edited It
While the detectors we used in the previous section can do wonders, they still see remnants that trigger false positives throughout your text.
Even though the text you wrote might have been edited, there might be some choice of words that fall into the ‘repetitive language’ category.
Note that most of these tools can flag the content as AI, even though it might not be anymore, simply because of false positives. Find the words that are repeated by other tools and change them.
AI writers are becoming even better at writing truly original content, and AI researchers are focusing on delivering even greater results in the near future.
What Does Google Think of AI?
The tech giant has noted in its Google Search Central Blog that it rewards quality content however it’s produced, meaning that relevant, up-to-date, and correct content will rank the same even if an AI has written it.
Manipulating search engines, on the other hand, is against Google’s policies, as it was before the widespread use of AI-generated content.
This means that heavily editing your AI content to be informative and high-quality is the way to go when writing content.
The Role of AI in Business Content
For businesses, especially those involved in content creation, such as online logo makers or business card makers, maintaining authentic human-generated content is crucial.
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AI tools can assist in generating ideas and drafts, but the final content should be polished by human writers to ensure quality and engagement.
Get More from Authentic Content
While AI is an excellent tool in content creation, the human touch is unbeatable.
At FreeLogoServices, we know the importance of unique and authentic content in building brand identity. Use our Online Logo Maker and Business Card Maker to create personalized branding materials that speak to your audience and stand out in the market.
Conclusion
Detecting AI written content is a combination of tools and, most importantly, critical thinking. By understanding AI-generated text and using AI detection tools, you can keep your content intact.
Whether you are a beginner or advanced in the AI field, these tips will help you navigate AI content detection with ease. Copyleaks works similarly, scanning content from ChatGPT and Gemini, showing a mix of human and AI writing.
Use AI while keeping your business content authentic to boost your brand credibility and success. Who knows, AI copy may become indistinguishable from real writing!
Whether you want a modern minimalistic design, a bold and vibrant one, or an eco-friendly option, FreeLogoServices is the perfect place to get started today!
